Shopgate
DATA-BASED BRAND ANALYSIS AND RE-BRANDING
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Status quo
With the realignment to an omnichannel solution and the marketing of the “Red.Retail” product, Shopgate aims to regain its market position.
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APPROACH
Widescale brand study and visualization of the results
Development of a new corporate design including a new logo
Support in the implementation of the brand relaunch in form of event planning and creation of advertising material
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